Roxanne van Duijn

In her role, Roxanne is responsible for Google’s retail media strategy in Germany. Her expertise includes providing off-site inventory as well as the effective use and monetization of retailers’ first-party data beyond their own platforms. Through her many years of experience in the retail sector, she has strategically supported and advised numerous major German retailers in their digital transformation. In this process, her passion for scalability and transparency, supported by state-of-the-art technology, was strengthened—values she is now committed to in the field of retail media.